Product Marketing Lead
Location: San Francisco California
Description: DeNA is currently seeking to employ Product Marketing Lead right now, this occupation will be placed in California. More details about this occupation opportunity please read the description below. This position reports to the Director of Product Marketing.
Responsibilities:
- Execute marketing strategies, communications, and launch schedules for pre and post-la! unch marketing activities across multiple platforms (Android, iOS).
- This includes asset creation (trailers, icons, screenshots, etc.), mobile advertising, store features (Apple and google), sales materials, Public Relations and promotional campaigns targeted at consumers.
- Inspire, direct and manage cross-functional team in Marketing Department: Public Relations, Promotions, User Acquisition, Creative Services, Community and outside agencies.
- Complete product forecasting, manage P&L, allocate, manage and track user acquisition budgets.
- Analyze KPI, find out critical problem, and propose possible solution for game team.
- Conduct market research, competitive analysis, and complete post-mortem analysis to evaluate effectiveness of marketing programs.
- Champion programs and build successful partnerships with upper management, global marketing, development teams, licensors, analytics and platform teams
- Bachelors degree required. MBA is a plus.!
- Minimum 5 year of consumer-oriented marketing experience required.
- Creativity, attention to detail and high organizational skills.
- Industry experience in mobile gaming, mobile applications, or ad network required.
- Strong quantative and analytical skill.
- Passion for core games, the gaming industry history and trends
- Excellent written and oral communication skills, as well as team management
- Strong leadership, creativity, attention to detail and high organizational skills
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If you were eligible to this occupation, please email us your resume, with salary requirements and a resume to DeNA.
If you interested on this occupation just click on the Apply button, you will be redirected to the official website
This occupation starts available on: Sat, 05 Oct 2013 05:50:07 GMT